McDonald's

Visuals that sell. Turning creativity into conversions. 

Project Name:

McDonald's

Art Direction

Ad Campaigns

Description

We collaborated closely with our client to transform their vision into a reality

Milestones

Brand Identity

CREATIVE APPROACH

McDonald's visual campaigns deliver mouthwatering appeal through striking art direction and premium photography, completed in just 48 hours. The "Hotter Juicier Tastier" campaign in Cyprus and various product promotions in Romania generated significant conversions through visually enticing imagery that highlighted McDonald's signature offerings. 

OUTCOME

Each of the campaigns have achieved impressive results, including 20% growth in delivery services and over 70,000 store visits through targeted regional campaigns. The visuals effectively captured the brand's essence while driving measurable conversions through attention-grabbing creative that resonated with value-conscious consumers across multiple touchpoints.